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CloseUp

Crafting Stories, Building Relationships

More than a content agency – we’re storytellers, innovators, and your creative partners.
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CloseUp: Where Strategy Meets Storytelling

At CloseUp, we blend storytelling and beautiful design with strategy to bring your ideas to life. Curious? Discover what we do. Our team’s diverse skills and experiences converge to deliver content that resonates and connects. Discover the people and passion that power our agency.

Founded in 2024 by Michael Casado and Alex Rodallec, is a fresh agency with a seasoned approach to marketing. Our mission is to fill a crucial gap in the industry: authentic storytelling. Despite our recent inception, we bring a wealth of experience to the table. Our founders have worked with renowned global brands and media giants, including Paramount, Washington Post, Channel 4, ITV, MTG, Discovery, TV4-gruppen, Dermalogica, and SBS Australia. At CloseUp, we leverage this diverse expertise to craft compelling narratives that resonate with audiences and elevate brands in today’s dynamic market landscape.

Michael Casado: The Multi-Faceted Marketing Maestro

At the helm of CloseUp’s marketing strategy stands Michael Casado, blending creativity with data-driven insights. His expertise in brand building and content creation has consistently driven brand awareness and revenue growth for companies.

Michael’s diverse skill set extends beyond traditional marketing. He’s proficient in web design, video editing, audio production, and UX/CX design. This combination of marketing acumen and technical skills makes Michael a true polymath, capable of overseeing projects from concept to execution with a holistic, user-centric approach.

Alex Rodallec: The Multimedia Storyteller

CloseUp’s creative vision comes to life through Alex Rodallec with his expertise in copywriting, graphic design, photography, and film. His background in marketing, journalism, and television provides a unique perspective to every project.

Alex’s end-to-end expertise in media production ensures high-caliber visual storytelling. His multilingual skills, a master of 4 languages, allow him to create content that resonates across borders and cultures, opening doors to global markets and diverse cultural perspectives.

The Perfect Synergy

Together, Michael and Alex form a dynamic duo at the heart of CloseUp. Their complementary skills create a perfect synergy, blending strategic marketing acumen with creative storytelling prowess. This unique combination allows CloseUp to offer you a comprehensive suite of services that not only meet but exceed expectations.

Their shared vision of creating impactful, results-driven content with flair and multicultural approach, to help you not just tell your stories, but to make those stories resonate, continues to push the boundaries of what’s possible in today’s fast-paced, digital-first world.

Let’s Connect & Create Together

Reach out, whether it’s for a question, a new project, or just a chat about possibilities, we’re all ears.

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Partnering with Industry Leaders.

Bonnier logo
Dermalogica logo
BBC logo
MTG logo
Paramount logo
Subtopia logo
SVT logo
The Local logo
Channel 4 logo
The Washington Post Newspaper logo
TV-4 Gruppen logo

© 2025 CloseUp

  • Discover What We Do
  • Reach Out Today
  • Get to Know Us
  • Discover What We Do
  • Reach Out Today
  • Get to Know Us